Ultimate Urban Circulator

People Who Move People

Share This

Profile of Nathaniel "Nat" Ford, CEO of Jacksonville Transportation Authority
Former CEO of MARTA in Atlanta and SFMTA in San Francisco

Interview location: his office in Jacksonville Transportation Authority’s (JTA) headquarters, where he is Chief Executive Officer. 

In one word, Nat would describe himself as a Visionary.

Leading the Way

Unlike many people who work in transit and say they fell into the industry by accident, Nathaniel “Nat” Ford, who is 57, likes to say transit runs in his DNA. Born and raised in Queens, New York, Ford grew up taking buses and subways. Beginning in third grade, he rode a city bus to school. His father worked as an executive for New York City Transit (now a part of the Metropolitan Transit Authority, or MTA). It's no wonder why he became a leader in the world of transportation.

“On a daily basis, you can see the thousands and thousands of people that you’re responsible for helping get to and from their destinations...”
— Nathaniel "Nat" Ford
Photo courtesy of Jacksonville Transit Authority June 20, 2018
Photo courtesy of Jacksonville Transit Authority June 20, 2018

Today, Ford is  CEO of Jacksonville Transportation Authority and is operating one of the largest bus rapid transit networks in the nation. They’ve recently converted diesel buses to compressed natural gas. A new regional transportation center is under construction. Ford’s efforts to transform Jacksonville have paid off, and JTA has gotten regional and national recognition. In 2014, the Jacksonville Business Journal named the JTA the year’s Big Turnaround Organization. Then in 2016, APTA gave the JTA its Outstanding Public Transportation System Achievement Award.

“Some find value in the income they make. Some are satisfied with the work they do on a daily basis and just want to make sure somebody acknowledges that they’re doing a good job,” he says. “Leadership is not being ‘the boss’ and issuing edicts; it’s really helping people create a vision and an understanding that what they do is so important, either to themselves personally or to the people that they cherish.”

People Who Move People is a web series profiling individuals who have made an impact on public transit.

You can enjoy more of Nat’s story, as well as the stories of other transit aficionados across the country, at PeopleWhoMovePeople.com.


5 Major Forces Shaping Mobility Technology

New technologies and emerging trends have shifted the way in which people determine how and when they get to where they need to go. The impact this has on public transit is significant, and as a result, these forces are shaping the future of mobility technology for transit agencies.

Read More

Transportation Trends

The world is constantly changing. 2020 will be very different from 2017, and 2050 and 2100 even more so. With that in mind, these are some trends that are shifting the way we think about transportation and mobility.

Read More

Win APTA Transit System of the Year

As the former Chief Executive Officer of the Toronto Transit Commission (TTC), Andy Byford spent much of his time making substantial improvements to the system. When Andy joined the organization, he was aware of the problems at TTC. However, where some people might have seen obstacles, Andy saw a huge opportunity.

Read More
Want more Routematch?
Subscribe to our newsletter!